World of Petals is all about sustainable floristry and creating mini meadow designs.
Similarly, to how we shop for fruit and veg, consumers have gotten used to this idea of having everything available all year round and in perfect condition. We are slowly starting to see a and shift back to seasonal shopping and seeing imperfect produce on the shelves. World of Petals is embracing this movement within the floristry industry also. It’s beautiful to create with locally grown, seasonal and sometimes imperfect flowers. Flowers, leaves, sticks are all natural products which makes them beautiful no matter what!
Find World of Petals on Instagram @world.of.petals and order yourself or a friend, family member or anyone, a floral gesture.
How would you best describe your floral gestures? What is your style?
It is very much meadow inspired. Lots of single stems of different kinds of flowers is a favourite because it gives the eye an entire world to look through. I am still working out my style and I think it will continue to change, but for the moment, I’d say, garden style.
What is something you wish more people knew about floristry and flowers?
I wish we all embraced ‘seasonal availability’ a little more. Accepting and appreciating that not all flowers are available all year round. In doing so, it prevents unnecessary travel air miles and it takes the pressure off local farmers. It also makes it extra special when your favourite flower is in season. It is like peaches in summer.